I had the pleasure of attending a pre-opening to a restaurant in Santa Monica, CA – the third location of California Shabu-Shabu. Proprietor Ash Chan graciously met me to explain the intricacies of Shabu dining and to express relief of finally opening the third location; little did he know I wasn’t exactly there to feature food. The dining experience was phenomenal and I intend to elaborate in a separate forum; but my interest was naturally in the community that followed Ash—the community that occupied his restaurant when it hadn’t officially opened yet.
Let’s face it, there is a massive amount of content lurking on every electronic screen we own. With mobile technology just about to bust out in epic proportions, it can be more than overwhelming to understand how to take it all in and, on the flip side, get noticed in the heap of content flow.
So what wins out, sheer volume or authenticity and high quality?
Well, I wish there as an easy answer.
Given that the flow of content is constantly changing and people have so many choices, in my opinion it’s a matter of timing, heart strings and consumerism.When you have all three, it’s the trifecta. Getting at least one or two is a daily goal for your social media and content sharing exploits.
I touched on this topic in my first article, 5 Practices of Effective Community Managers—community managers balance strategy and community managers create change: “the most important community is the community within.” How often are you given creative freedom in your work?
The other 20% of the time, I devour bloody meat like a prehistoric savage. I love meat; I love animals. I like fishing. I like spending hours in the pursuit of a large mammals, shooting them, and eating their meat all year with my family. I think it’s healthy to eat meat, particularly game meat. I agree with vegans though, in regards to the factory farming of animals and the health benefits of a vegetable rich diet, i think they are spot on.
By: Katrina Pfannkuch Having several interests, ideas and ways to make a living used to be seen as scattered, unprofessional and kooky. Jack of all trades and master of NONE is how the old adage goes. In reality, it’s these traits that were common strengths for many entrepreneurs, but people didn’t often see the connection until the person was “successful.”As that judgment fades into the twilight, a new, more dynamic idea of what it means to make a living for yourself continues to emerge. This new and evolved version of the entrepreneur has the same level of passion and chutzpah – but completely different challenges to navigate in the modern age.The true beauty of this shift in consciousness is how people view and create a “career”, and there are more of us coming forward. We blow past the idea of the one-track-mind and feel freer to explore passions, ideas and seek out collaborations that speak to our hearts and minds, while throwing in the practical tools and right connections to make it all work.Click HERE to read more.
To be alive means you have some idea of what you want to happen in your life. It may not be specific, clear or super mind-blowing at this exact moment, but you have hopes and dreams you want to come to fruition in some shape or form. What you may not realize out right is when the “mind goblins” throw on the brakes, because it’s not always obvious.
I think I can best illustrate my point with a true story that involves cars, racing and me being really clueless.
I dated a guy for a short period of time that owned a race Porsche – a 1972 911 to be exact. It was not street legal and he raced in on it on local race tracks as well as in other racing events nationwide. After a few weeks of dating, he asked me if I wanted to drive it as part of a “ladies day” at the race track. I would be paired with an official racing instructor and race against other ladies on a road rally track. For you non-racers out there, that is a diverse track with lots of twists, turns and curves, not a Nascar track shaped as an oval.
Unbeknownst to him, driving a Porsche was on my rudimentary bucket list. And my first response to his amazing and generous offer? I tried to talk him out of it – several times. Seriously.
The microblogging site tumblr allows you to post text, photo, quote, link, chat, audio, and video.
Tumblr was founded back in 2007 in New York City by David Karp. I’ve been ontumblr for about a year now. At first I mainly lurked and didn’t post much. When I joined talklaunch I started posting my weekly column as a mirror. I slowly started to post more content and now I’ve totally hooked on tumblr. I joined tumblr because I read an article onMashable able how great the content was and they were right. tumblr is my laugh factory each day and night. My daily dashboard view is absolutely hilarious because there are some very talented people on tumblr with animated gifs.Click HERE to read more.
LinkedIn was launched way back in 2003 by Reid Hoffman and a group of talented people who were from PayPal and Socialnet.com. LinkedIn’s main office is located in Mountain View, California, which is the same location as Google. LinkedIn boasts offices across America and two locations in Europe. LinkedIn’s initial public offering (IPO) back in May of this year created quite a buzz in the market since the stock performed better than expected in its first day.
LinkedIn claims it has 116 million users signed up and leads the way for corporate people to make social media connections. I’ve had my LinkedIn account for a few years now and I’ve made some great connections with people in business. LinkedIn allows you to build your profile that can double as a resume or a business card.
The artists, entrepreneurs and digital gunslingers of our creative culture.
@CreativeKatrinaIntro By: Ryan EstesSocial Media is about people. In the swells of tweets, blog posts, and updates some folks rise to the crest. You meet them. You exchange pleasantries, you explore your commonalities. It’s a beautiful thing. I am a married man with a lot of friends and a business that requires most of my attention. I am ambitious and an independent thinker; I don’t need a micro-manager. I need to be inspired. Through Social Media I have met many that inspire me. Katrina Pfannkuch is one. She writes with insight and compassion. I feel fortunate that she shares her work and time with the readers of this blog. Her last post set the record for clicks here at Talklaunch.net.Click HERE to read more.
Previously we examined the turbulent past of the modern music industry. From here on out we’ll be looking at where the music industry is now and what might happen to it in the future.
In the late 70s a new form of rock and roll came roaring into public consciousness. Punk Rock was spearheaded by the Sex Pistols in Great Britain and the Ramones in the United States. Punk reshaped how people felt not only about music but about the music industry. The Sex Pistols’ snide song “EMI” tells us that “blind acceptance is a sign of stupid fools who stand in line.” Youth all over the world agreed with Sid Vicious’ scathing indictment of the corporate music machine.
Is Your Social Media Manager Truly Managing Your Community?By: Candice P. CendañaToo often I see businesses with social media managers who don’t quite understand their purpose within the organization. An effective social media manager should be able to tell you how the community is responding to your business and what your organization can do to 1. Create a better user experience and 2. Make the organization better. Is your social media manager a community manager, or does he or she only post updates when there is news? Posts about promotional offers or the latest organizational news are irrelevant if your social media manager has not established an environment to be heard; anyone can open a Facebook or Twitter account, but the efforts do not serve a business if relationships aren’t cultivated. Effective social media managers bring value to an organization when they make the following practices a priority:
Community managers listen. Community managers listen to dialog in the community; conversations about your business, your competition, and other needs for your market. Do you know what your customers are saying about you? There are plenty of tools available to monitor topics and trends as they relate to your business. Your social media manager should be able to tell you top influencers of your business and where you should focus dialog.